SIDI ATOJO SRS: MX Boot Protection Without The Extra Weight

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I’ve heard it pronounced many ways, Ah-Toe-Joe, Ah-Tahoe, Ah-Toe-Hoe… I like the last pronunciation because it phonetically matches the names of the three riders who helped develop this new lighter-weight moto boot launched last November. The name “ATOJO” is an acronym that represents three of SIDI’s world-dominating MX riders: “A” as in Alessandro Lupino, “TO” […]

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